Rutgers, The State University of New Jersey | Office of the Executive Dean of Agriculture and Natural Resources [Licensing and Technology: Agricultural Products]

General Growing Information

for Growers interested in Rutgers Cranberry Varieties

Varieties:

The currently available varieties (year 2011) are:  Crimson Queen®, Mullica Queen®, and Demoranville®.  Other Rutgers varieties may be available in the future.

  • Rutgers has several types of licenses depending on Grower affiliation and to whom Grower sells the Rutgers cranberries:
    • Ocean Spray
    • Handlers
      Clement Pappas; Cliffstar/Mott; Decas Cranberry; Atoka Cranberry; Fruit D’Or
    • Unaffiliated growers
      Some Growers may have multiple license documents if they sell their fruit to different entities.
  • The License provides the terms and conditions regarding usage of the materials (planting density, propagation, ownership, etc.). 
  • For Ocean Spray or Handler Growers, the License Signature Page is one of the several pages in the Subscription Letter forms (along with Annual Reports and Payment Forms).
  • Rutgers will provide your license number to the propagators (in North America, as of 2011: Cutler Cranberries or Integrity Propagation), from whom you purchase planting materials.  Propagators will not ship materials without a license number.
  • Contact information for the propagators and the materials can be found on our website or at propagator’s websites.
  • The royalty rates paid to Rutgers depend on the Grower affiliation.  Reasons for this include the fact that there are different costs involved for Rutgers with different growers, as well as the support and other services that may be provided to Rutgers by different groups.  Regarding Rutgers License Royalty rates, they are one-time fees paid within 30 days of receipt of planting materials (or of the planting date for materials you later propagate yourself).  The fees may depend on Grower affiliation, year of License, or possibly varieties.
  • Contact the propagators early to reserve the materials and quantities you want.  Growers do NOT need a license number to reserve materials.
  • If a Grower purchases Unrooted Stolons from a Propagator, they must be rooted prior to planting in an authorized (Licensed) greenhouse that follows Rutgers protocols, or in grower’s own greenhouse.  Rutgers can provide rooting guidelines, contact us.
  • The License agreement provides mandatory requirements for initial plantings and guidelines for later propagation.  The requirements and guidelines were developed after in-depth discussions with the involved parties and industry experts, with the objective of providing Growers with productive, long-lasting, high-quality beds to maximize their investment.
  • Growers should determine which varieties may be suitable for their location, climate, planting time, horticultural practices, or specific circumstances by consulting with their agronomists, other growers, publications, industry experts, etc.

 

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